How it all started
In the difficult days we’re living through, Muteb Alarifi started a kind initiative inviting people to support blood donation.
Generous people and businesses responded, and we saw how a single initiative can inspire a whole community.
That’s where the idea for LABBEH came from.
Not to start goodness from scratch — but to help the goodness that’s already here reach further.
Timeline
Where it began
Muteb Alarifi @Malarify20 · 12 Oct 2026, 01:04
Muteb Alarifi’s post
It began by inviting blood donors to take whatever they liked for free at Eze Mood’s Al Rabie branch, with an open invitation for businesses to join the campaign.
Original post on X
Thank you, Muteb, and everyone who took part
The credit belongs to the person behind the idea and everyone who answered. Our role is to help goodness reach further and document it honestly.
An important note
LABBEH was inspired by Muteb Alarifi’s initiative and the response to it, but it is independent: Muteb did not found it, does not run it, sponsor it or endorse it, and it does not represent him, any business, or any health authority.
And the good in us doesn’t stop.
We’re starting in Riyadh… and we hope to reach the whole Kingdom.
